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More than a cheese wholesaler, we help independent retailers, delis, cheese counters, hospitality businesses and food service groups build a cheese offering with strong appeal, provenance and commercial success.
Curd & Cure's story is firmly rooted in cheese. We began back in 1988 as The Cheddar Cheese Company, specialising in delivering Somerset Cheddar across Kent through traditional van sales.
Today, we've evolved into one of the South East's leading independent cheese specialists, supplying artisan cheese, charcuterie and deli products across London and the South East.
We work closely with independent British and Continental cheesemakers to bring our customers cheeses with genuine character, provenance and points of difference, alongside the practical support and industry expertise needed to sell them successfully.
We believe a great cheese range doesn't happen by accident. It's built through exciting products, knowledgeable teams and a range that keeps customers coming back.
We specialise in a distinctive range of artisan cheeses that bring individuality to counters, menus and retail shelves. Carefully curated to be seasonal and commercially relevant, with rare and unique cheeses that can't be found elsewhere.
Many of our cheeses come from small-scale independent producers that only produce one or two cheeses and exclusive partnerships, giving you access to unique products with a point of difference.
Our rotating seasonal range helps customers:
We're proud to work closely with artisan cheesemakers across Britain and Europe, many of whom are small-scale producers dedicated to craftsmanship, innovation and quality.
We place particular emphasis on regional British cheesemakers across Kent, Sussex, Surrey and the home counties, helping our customers offer locally sourced cheeses with strong provenance and storytelling.
Alongside our British range, we source exceptional Continental cheeses, including exclusive lines unavailable elsewhere in the UK market.
Whether you're launching a new deli counter, refreshing your range or developing your team's confidence, we work alongside you to create a range that works for your customers and your business.
Our team brings decades of hands-on industry experience and a genuine passion for artisan cheese. We regularly visit producers, learn their processes firsthand and continue developing our own understanding of cheesemaking and affineurship.
We're proud to contribute to leading industry organisations and judging panels including:
Decades of hands-on cheese knowledge, from producer relationships to counter-level selling, we understand what works.
Products with real points of difference, rare, unique and rotating throughout the year to keep your range fresh.
A strong emphasis on regional British producers with real provenance and storytelling that resonates with customers.
We work alongside your team, not just delivering product, but actively helping you sell it with confidence.
From informal tastings to Academy of Cheese qualifications, we invest in the people behind your counter.
Based in the region since 1988, with deep knowledge of local trade, producers and customer preferences.
cheese offering
Whether you're launching a new counter, refreshing your range or looking to develop your team's confidence, tell us a little about your business and we'll be in touch to discuss how we can help you build an exceptional cheese offering.
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Curd & Cure are the leading independently owned cheese wholesaler in London and the Southeast, helping our customers buy and sell better cheese.
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